145 Nantucket Blvd #7, Scarborough, ON M1P 2N5
info@thepowergroup.ca

Support: +1 (289) 806-7673

Services

Whether you’re launching your venture, or scaling your operations, our expert advisors are your trusted partners

Canadian Business Growth Services

Whether you’re launching your venture, or scaling your operations, our expert advisors are your trusted partners

Digital Marketing Strategy Website Development Ad Campaigns GDPR

Digital Marketing Strategy

Overview: Drive your business growth with our comprehensive, data-driven digital marketing strategies tailored to your industry and target audience.

What We Include:

  • Market research and competitor analysis
  • Target audience identification and persona development
  • Multi-channel marketing roadmap creation
  • KPI setting and performance measurement frameworks
  • Brand positioning and messaging strategy
  • Customer journey mapping and optimization
  • Budget allocation and ROI forecasting

Benefits:

  • Increased brand awareness and market presence
  • Higher quality lead generation
  • Improved customer acquisition costs
  • Measurable ROI on marketing investments
  • Competitive advantage in your industry

Timeline: 2-4 weeks for strategy development, ongoing optimization

Website Development

Overview: Create a professional, high-converting website that serves as the foundation of your digital presence and drives business results.

What We Include:

  • Custom responsive web design
  • User experience (UX) optimization
  • Search engine friendly architecture
  • Content management system integration
  • E-commerce functionality (if needed)
  • Mobile optimization and speed enhancement
  • Security features and SSL implementation
  • Analytics and tracking setup

Benefits:

  • Professional brand representation online
  • Improved user engagement and conversion rates
  • Better search engine rankings
  • Mobile-friendly experience for all users
  • Scalable platform for future growth

Timeline: 4-8 weeks depending on complexity

Ad Campaigns

Overview: Maximize your marketing ROI with expertly managed advertising campaigns across Google, Facebook, LinkedIn, and other platforms.

What We Include:

  • Platform selection and strategy development
  • Keyword research and audience targeting
  • Ad creative design and copywriting
  • Campaign setup and optimization
  • A/B testing and performance analysis
  • Budget management and bid optimization
  • Detailed reporting and insights
  • Ongoing campaign refinement

Benefits:

  • Immediate visibility and traffic generation
  • Precise targeting of ideal customers
  • Measurable return on ad spend
  • Increased brand awareness and conversions
  • Cost-effective customer acquisition

Timeline: 1-2 weeks setup, ongoing management and optimization

GDPR

Overview: Ensure your business meets data protection requirements with comprehensive GDPR compliance assessment and implementation.

What We Include:

  • Privacy policy creation and updates
  • Data audit and mapping processes
  • Consent management system implementation
  • Cookie policy and banner setup
  • Staff training on data protection
  • Ongoing compliance monitoring
  • Documentation and record keeping
  • Risk assessment and mitigation

Benefits:

  • Legal compliance and risk reduction
  • Enhanced customer trust and credibility
  • Improved data security practices
  • Competitive advantage in privacy-conscious markets
  • Protection from potential fines and penalties

Timeline: 2-6 weeks depending on current compliance level

Testimonials

What Our Customers Say?

More than 99% customer satisfaction is our success.

aw9

His extensive high-level analytical, budgeting and forecasting skills, combined with a deep granular understanding of accounting and small business operations work to give you visibility and clarity over your business performance.

Heather Smith - Talk

Director, Radical Orange Pty Ltd.
aw10

Not for profit organisations can at times be challenging because we lack the financial expertise due to budgetary constraints. LinSon Business Consulting.

Justin Picicci - Talk

CFO Asia Pacific, Ralph Lauren
aw11

I had the pleasure of working closely with Giles when he reported to me first in Europe and then in Asia Pacific. I can confidently say that he is an extremely capable and dedicated IT professional.

He has strong analytical and communication skills, which are further enhanced by his solid technical background and his enthusiasm for learning.

Timothy J. Spratt - Talk

Senior Vice President, IT
aw13

Giles and his team at Linson Business Consulting have been absolutely great to work with and they definitely have gone above and beyond for us by streamlining all of our accounts so that we can focus.

Alyssiah Tsui - Talk

Partner, SI Partners Global
aw12

We were a relatively early adopter of Xero and have worked with three different partners providing outsourced CFO, bookkeeping and accounting services.

Luke Falkner

Director, Statt Consulting Pte. Ltd.
aw14

I cannot recommend an outsourced business and financial services company more highly.

Julia Anadins - Talk

Vice President Marketing Communications